Passports packed, the candidates head for the American embassy to get the lowdown on their biggest challenge to date - Lord Sugar wants them to come up with an advertising campaign for a new soft drink - and pitch the results to experts in New York City. But with half the teams having to stay in the UK to create and brand the drinks, a power struggle ensues to get on the plane to the Big Apple. The US teams hit the city sidewalks to try out their products on New York natives - one team opting for an energy drink with bite, the other creating a healthy concoction. With NYC landmarks as the backdrop for their TV adverts, a casting session gets out of hand and one candidate turns Scorsese - attempting to conjure movie magic with basketballs and Brooklyn brownstones. Before the pitches there's a surprise in store in Times Square, then it's off to present the campaigns to a room full of high-flying advertising execs and experts from the drinks industry.
