Rap superstar 50 Cent stars in Jim Sheridan's street-tough drama as Marcus, a dime-bag dealing kid who becomes a top drugs runner with all the attendant bling and swish cars, until he ends up in jail. Inside, he's rescued from a violent end by Bama, who encourages his musical talent, and he comes out determined to make a living as a rapper. But his drugs boss Levar wants him back, and his girlfriend Charlene has had a son by him and he's got no money. Should he resort to crime to solve his financial problems, or stick to his plan to make it to the top as a rapper?